Bonjour, I am Nastassja, a Cultural Strategist︎Creative Consultant specialized in empowering brands and institutions to become and stay︎relevant cultural voices.
While many seem to think︎cultural relevance is only
about chasing coolness and achieving it through
celebrities partnerships and trendy aesthetics
I tend to see things︎differently.
To me, relevance comes from the unique role︎and perspectives a brand can embody within culture.
It's not just about the allure; it's about the bold attitude of brands stepping out of their︎comfort zone while staying︎authentic to who they are.
I believe relevance has to be continuously reimagined by amplifying the energy coming from︎overlooked corners, carving unexpected︎cultural pathways and forging authentic connections.
I offer sensitive insights,︎thought-provoking strategies, unconventional ideas and alternative︎partnership approaches to inspire brands to engage in vibrant playgrounds and have a︎profound influence on their fields, communities, and culture.
If you would like to know more my work, send me
an note at︎bonjour@nastassjabonnabel.com or
click here︎to see a selection of case studies.